Author Archives: Gemma Stevens

Is Viral Video Marketing Effective & Cost Efficient (Part1)?

With the recent explosive popularity of You Tube online video advertising generally and in particular the creation of Viral Video Marketing Campaigns are fast becoming the method of choice for a brand managers of marketing departments of large blue chip

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Creating High Traffic Viral Campaigns

There are many that say that the creation of high traffic viral campaigns is a science and not an art and that luck has little to do with it.  Personally, I disagree recent examples of online videos going viral include

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