Author Archives: John Atherton

The Importance of Viral Video Marketing and Current Marketing Trends

Brands are continually reviewing their marketing strategies and as part of their marketing mix, global products and consumer brands are increasingly using online video adverting is a means of generating product awareness and as a means of instantly engaging with

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Advertisers using Online Video Advertising

Online video advertising has been on the rise in recent years becoming one of the most popular methods of promoting a company’s product or service on the world wide web. The increasing number of mobile devices being used by consumers

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